Are profits passé?

It’s a beautiful morning for idealistic investors. Making a difference while also making money is a full-on phenomenon. Financial-industry players use phrases such as “impact investing” and “socially responsible investing,” and researchers are helping to give those terms more precision as they work to understand the risks and opportunities using academic tools. We aim to explore this new investing landscape—and understand what it means for you.

Are profits passé?

It’s a beautiful morning for idealistic investors. Making a difference while also making money is a full-on phenomenon. Financial-industry players use phrases such as “impact investing” and “socially responsible investing,” and researchers are helping to give those terms more precision as they work to understand the risks and opportunities using academic tools. We aim to explore this new investing landscape—and understand what it means for you.

Illustrations by Noma Bar

Why we’re all impact investors now

To some, socially responsible investing used to be about avoiding certain companies. Increasingly, it’s about using market tools to make a difference.
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When it makes sense to pollute—and how to change the equation

A trove of documents reveals the corporate decision-making that led to an environmental disaster, and could lead to other bad behavior
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Should public companies do more than maximize profits?

BlackRock cofounder Sue Wagner joins Chicago Booth’s Marianne Bertrand, Robert H. Gertner, and Luigi Zingales to discuss the business of business
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How corporations use charitable giving to wield political influence

A trove of documents reveals the corporate decision-making that led to an environmental disaster, and could lead to other bad behavior
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Why corporate social responsibility can backfire

Doing good can be good business, but research finds it can also trigger bad behavior.
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