The Big Question: How can start-ups attract investors?

May 05, 2017

Many entrepreneurs hope to attract the attention—and support—of venture capitalists, but very few of them will. What are VCs looking for in their investments? Is a great business idea more important than a strong management team? Chicago Booth's Hal Weitzman talks with Booth faculty Steve Kaplan and Ira Weiss and Katherine Wanner of Abundant Venture Partners about start-up funding from the VC perspective.