Itchy, watery eyes? Try watching TV

Looking to master the quiet sneeze or get relief from those itchy, watery eyes? If so, consider watching television, at least long enough to catch an allergy commercial.

Making better broth, with lots of cooks

Too many cooks spoil the broth: for decades this notion has been directly applied to the analysis of supply chains. It has also been repeatedly proven, as researchers have shown that centralizing supply-chain decision-making leads to greater efficiency.

Which is scarier, a horror film or a financial crisis?

Professor Luigi Zingales employs an innovative methodology—including showing scenes from Hostel—to quantify the extent to which fear caused investors’ risk aversion to spike after the 2008–09 financial crisis, impeding their ability to make smart investment choices.

There's no one 'right' way

The path to entrepreneurship doesn’t go in just one direction. Take the example of Joan Treistman, who graduated with an MBA from Booth in 1969.