A summer camp offers lessons on how to form close relationships with members of other groups.
Public-health messages that take risk tolerance into account could encourage vaccine take-up.
People can avoid unpleasant information they feel they should care about by using other information as cover.
Research suggests that consumers and business managers have tended to underestimate other people’s desire for stricter public-health measures.
When information about our options comes from other people, we are more likely to try something unknown.