Marketing Why the power of TV advertising has been overstated Television advertising may be considerably less effective than published studies suggest. By Brian Wallheimer| Jun 18, 2019
Marketing Brand names are losing market share, regardless of rising incomes By Rose Jacobs| Apr 07, 2017 Household income may have a smaller impact on the success of private-label brands than previously believed.
Behavioral Science Is race a factor in dating? By Alice G. Walton| Nov 05, 2014 If race is still an issue in arenas such as sports, the justice system, and hiring, how does it play out in our social lives?