Every day, we express ourselves in 500 million tweets and 64 billion WhatsApp messages. We perform more than 250 million searches on eBay. On Facebook, 864 million of us log in to post status updates, comment on news stories, and share videos.
In recent years, as newspapers and magazines have slashed their reporting staffs and, in some cases, shut their doors, many observers have prophesied the death of "good journalism."
The price advertisers pay for the amount of time people actually see an ad—the price of attention—can, in fact, be higher online than offline.