A panel of experts from academia and industry discusses how marketers can use A.I. responsibly.
Personalized fines would be a win-win for municipalities and their residents.
Machine learning is being tasked with an increasing number of important decisions. But the answers it generates involve a degree of uncertainty.
The effects of co-branding are unevenly distributed and difficult to predict.
Evaluating the performance of machine-learning tools isn't always easily done.