When Loyalty Programs Are Bad for Consumers
Rewards programs can come with higher prices.
When Loyalty Programs Are Bad for ConsumersHow competition can moderate gains from text-message deals
Jean-Pierre Dubé, Zheng Fang, Nathan Wong, and Xueming Luo, “Competitive Price Targeting with Smartphone Coupons,” NBER working paper, March 2016.
Rewards programs can come with higher prices.
When Loyalty Programs Are Bad for ConsumersCompanies have few good options for constructing accurate user profiles.
Without Cookies, Online Advertisers Have to Piece Together CrumbsFrom brick-and-mortar distribution venues to high-quality employees and a well-established private-label brand, all the ways the deal helps Amazon enhance its scope, scale, and speed.
Line of Inquiry: Pradeep K. Chintagunta on How Whole Foods Will Help AmazonYour Privacy
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