The Book Report: Mike Isaac’s “Super Pumped: The Battle for Uber”

Jan 15, 2020

Sections Strategy Video

Uber, like many other contemporary tech companies, has become a ubiquitous presence in most of the markets in which it operates. It has helped change transportation in urban environments and become a cornerstone of the “gig economy.” But which features of Uber’s culture—including decisions that were ethically and legally questionable—were necessary to produce these ends, and which were ugly byproducts of the company’s rapid growth? How did Uber founder Travis Kalanick’s early entrepreneurial experiences, and Silicon Valley’s reverence for “founders” generally, create an environment that enabled both the good and bad that came with Uber? On this episode of The Book Report, Chicago Booth’s John Paul Rollert talks with New York Times reporter Mike Isaac about Isaac’s new book, Super Pumped: The Battle for Uber.